In the Local Guide – the official phone book for Switzerland – entries and listings from SMEs and private customers are published in the Yellow Pages and telephone directories. Give your company maximum visibility by advertising with the industry leader for directory listings in the printed Local Guide and online.

Advertising in the Local Guide telephone directory

Our Local Guide is Switzerland’s most popular printed telephone directory. It continues to be very popular alongside its electronic counterparts local.ch and search.ch.

It consists of the well-known YELLOW PAGES, the telephone directory with phone numbers and addresses of companies and private individuals, as well as an editorial section providing an interesting introduction to the phone book with numerous articles providing advice. This contains important and useful information on your region or city.

Advertising formats at a glance

Outside cover page

 Front cover:

  • Regional: 74 x 38 mm
  • City: 90 x 42 mm

 Front cover:

  • Regional: 152 x 19 mm
  • City: 186 x 21 mm

Front cover:

  • Regional: 74 x 78 mm
  • City: 90 x 88 mm

Back cover:

  • Regional: 152 x 38 mm
  • City: 186 x 42 mm

Inside cover page

Inside cover half page:

  • Regional: 152 x 118 mm
  • City: 186 x 136 mm

Inside cover full page:

  • Regional: 152 x 241 mm
  • City: 186 x 273 mm

Editorial section

Topics

  • Emergency & health
  • Public authorities & everyday
  • Home & trades
  • Life & experience

❶ Editorial section ad size:

  • Regional: 74 x 78 mm
  • City: 119 x 57 mm

Insert sheet

Insert sheet half page:

  • Regional: 146 x 131 mm


 Insert sheet full page:

  • Regional: 146 x 264 mm

Yellow pages

4-colour logo advert

  • Regional: 50 x 80 mm
  • City: 44 x 80 mm

4-colour logo advert

  • Regional: 50 x 60 mm
  • City: 44 x 60 mm

4-colour logo advert

  • Regional: 50 x 40 mm
  • City: 44 x 40 mm

4-colour logo advert

  • Regional: 50 x 30 mm
  • City: 44 x 30 mm

 Black/yellow logo advert

  • Regional: 50 x 30 mm
  • City: 44 x 30 mm

 4-colour advert half page

  • Regional: 154 x 128 mm
  • City: 188 x 138 mm

White pages

 Location start advertisements:

  • Regional: 146 x 25 mm


4-colour logo advert

  • Regional and city: 35 x 70 mm


4-colour logo advert

  • Regional and city: 35 x 60 mm

4-colour logo advert

  • Regional and city: 35 x 50 mm


4-colour logo advert

  • Regional and city: 35 x 35 mm


 Black/white logo advert

  • Regional and city: 35 x 35 mm

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